Content is King, yes, agreed.
So, just guess how difficult it is to create a king!
But if the King is powerful, you can be the ruler of your niche in no time.
Enough metaphor used.
Now let's talk about the real scenario.
To engage a reader with your website for a long time is a challenge and there is no doubt about it. Large numbers of visitors every day visit your website, but they do not stick to your more than 3 to 5 seconds.
Have you asked yourself why this is happening to you?
Do you ever try to realize the reason why visitors hit the back button so early?
If you have not yet, then this is the time to think how to glue your visitors to your website.
When you are putting constant effort to rank your website, writing posts (from 500 words to 5000 words and sometimes more than that), spending hours optimizing your website, it is the heartbreaking thing to see your website rank getting down and down. I know, it is embarrassing to know that the bounce rate of your website is getting higher day by day and your website traffic is falling.
CAN YOU HOLD VISITORS TO YOUR SITE FOR A LONG TIME?
Yes, you can definitely.
Things can be changed if you put some extra efforts, though the efforts have to be smart. Few changes in your content and website layout, you can easily turn the tables on your side.
I agree the majority of visitors does not read the whole content, and they skip to other sites in search of something more interesting. Being a website owner, you cannot let this happen to your site.
Few petite but effectual changes not only stick visitors to your site but also it would be helpful to boost the SEO of your site simultaneously.
Beyond a shadow of a doubt, when your visitors would be glued to your site, you would experience a low bounce rate as well as high rate of conversion.
WHAT YOU CAN EXPECT GRABBING ATTENTION OF VISITORS
The ultimate and essential thing you need to do is to grab the attention of your reader towards content. For sure, you are scratching your head or nibbling your nails and thinking how to do the magic. Without any confusion, there are only benefits when you grab visitors to your site for a long time. Let us see what kinds of benefits you can earn when you manage to engage visitors or readers to your site.
- Right Check The Bounce Rate of Website
First, the bounce rate of your website will be reduced, and your website will rank top in all major search engine result pages. The more visitors spend time on your website the more it would be beneficial for your website SEO result. Google would find your website contents unique as visitors get hooked to your site. It would be good for your website ranking and page authority. When Google finds long dwell time of visitors on your website, your website will get priority in ranking.
- Build a Loyal Relationship (Trust Connection) With Visitors
Secondly, the rate of trust of your visitors will be increased on you when they spend more time on your site in reading content, clicking buttons and buying things. Research has already proven, more than seventy-seven percent visitors turn into potential buyers when they can count on the information and reviews you provide via website or blog.
WAYS TO INCREASE DWELL TIME OF VISITORS IN YOUR WEBSITE
Now, you know what you would get or how you would get when you can able to win the trust of your visitors. When your visitors trust you, you reap the benefits only by SEO ranking, reducing bounce rate and increasing conversion rate.
The question is how you can glue the eyeballs of your readers on your blog or website for a long time. Relax, you can also do this. Just apply few tricks, and you can also engage more and more visitors to your website for a longer time. Please pay your attention to the tips by which you can stick more visitors to your site and convince them to be the potential buyers.
Let us explore the hacks to fix your readers or visitors to your website for a long time.
Create Gripping Introduction
Whatever the niche of your site is, the introductory content of webpage or blog has to be attractive, crispy as well as catchy. The readers do not take seconds when they find introductory lines dull and less engaging. It would be better if you provide a summary of the blog piece at the very first moment of your content.
Insert Videos, Infographics& Podcasts in Content
It would be better if you can embed videos, images, Infographics and also podcasts in your content. Without any doubt, it can attract eyeballs of visitors as visual content are processed by human mind faster than written content.
Keep an Eye on the Design & Performance of your Website or Blog
Your website design should be visitor engaging and easy to navigate. Today, maximum numbers of internet users surf the internet via smartphones. Hence, make sure your website is responsive and easy to find information. The loading time has to be low otherwise you can miss numbers of visitors.
Use Interlinking Method to Glue Visitors to Your Site
Interlinking is one of the best methods you can use on your website to hook your visitors. While you interlink your previous posts, chances are there your visitors click the post they will feel relevant and the dwell time will increase.
Write Content That Visitors can Skim & Scan Your Content
When you are writing content for your blog post, make sure the blog post is evenly divided into paragraphs. When each paragraph comes up with the subheading, bullet point, and highlighted portion, it can attract the eyes of readers easily. Readers can easily skim the important points and surely come back to your site again.
Try to Input Examples & Apply Bucket Brigades in Your Content
When you are writing something on your niche, try to add examples in your content. It will help readers to get hooked on your content. Likewise, you can certainly use bucket brigades in your content. It will attract the attention of readers, and they can better engage with it.
Display Recent Posts, Trending Posts, Related Posts:
When you want your visitors not to skip the page they have landed, you can apply this trick. Just show the most popular posts, recent posts and related posts on the sidebar of your webpage. It would catch the eyes of your visitors, and they will certainly click on the posts they find relevant to their search.
The ultimate thing is that you want your visitors to stick to your site for a long time. When you apply the tricks mentioned above, for sure you will witness less bounce rate, increase the rate of traffic as well as conversion.